IEEE SERVICES-I/ICWS 2009 and CLOUD 2009 Joint Keynotes
Keynote 1
(Opening):
IBM’s Cloud Computing (Maria Azua, Vice President of Cloud
Computing Enablement, IBM Enterprise Initiatve, USA)
Keynote
2: (Banquet)
Gaming Services (Sony, USA)
Keynote
3:
The Impacts of Cloud Computing in the Real World (Ming-Chien Shan
&
Paul Hofmann, Vice President, SAP Research, USA)
Keynote
4: Back to the Future: Challenges in Cloud-Based Service
Computing (Calton Pu, Professor
and John P. Imlay, Jr. Chair in Software, Georgia Tech, USA)
Maria Azua
Abstract:
In this talk, some strategic directions on the implementation,
deployment and operations of internal cloud computing offerings as well
as external development clouds will be presented. This talk will also
cover the creation of a vibrant and engaged community of ISVs, Business
Partners, and technical community to foster cloud computing IT
methodologies and programming models.
About the Speaker:
Maria Azua is vice President of Cloud Computing Enablement, Enterprise
Initiatives at IBM. She reports to IBM CTO of Enterprise Initiatives.
Prior to this position, she was the vice president of technology and
innovation for the IBM Corporation. She was responsible for improving
the productivity of employees by identifying and integrating new
technologies and solutions into the workplace. Maria graduated with
honors and a bachelor's degree in math and physics from the University
of Puerto Rico. She also obtained a master's in computer science from
the University of Miami and an MBA from Florida Atlantic University.
She joined IBM in 1989 and held a variety of technical staff and
management positions before reaching her current executive position. As
an engineer, Maria has garnered the most prestigious technical
recognition available at IBM. She is a Distinguished Engineer and
Master Inventor with 45 approved patents and another 43 applications
pending. She also is a member of the IBM Academy of Technology, an
elite think tank of 300 of IBM's top technologists and scientists.
Keynote 2: Networked Games & Services at Sony PlayStation
Director, Sony, USA
In 2002, the launch of the PlayStation network adapter changed the face of console games forever. This paradigm shift shook the very foundation of the business, and was responsible for the re-evaluation of fundamental operating processes. Little did we know just how much the change would impact the future of disc-based games. See and learn about the journey that online games have had within Sony, and get a glimpse in to the technologies driving the online experience in PlayStation.
About the Speaker:
Ken Miyaki is Director of the Online Technology Group within Sony Computer Entertainment Worldwide Studios. He has been with the company since 2002, and has worked with many of the premiere Sony game development studios to create cutting edge online game titles on the PlayStation platforms. His current role focuses on driving various network-related initiatives forward, and ensuring that business needs are met with appropriate and timely technologies.
Keynote 3: The Impacts of Cloud Computing in the Real World

Ming-Chien Shan, Ph.D.
Vice President, SAP Research, USA

The emerging cloud computing seems to become one of the mainstream of underlying infrastructure supporting business IT operations. It presents new business opportunities as well as technical challenges not only for new Web applications but also for traditional business applications like ERP. In this talk, we will discuss what is needed to run enterprise applications in a cloud computing environment. We will start with the tradeoffs of the different classes of cloud computing for biz applications. What are the advantages of hardware virtualization ala Amazon at the one end and framework virtualization ala Google and Salesforce at the other end? We will highlight the challenges on the enterprise software stack for on-demand operations. Finally, we will discuss what role the web services will play in this new era.
About the Speaker:
Dr. Ming-Chien Shan is a Vice President at SAP Research. Currently, he assumes the responsibility of SAP DBMS and Business intelligence research and SaaS pilot development. Dr. Shan started his career at IBM in 1977 leading the DB2 technology transfer from research lab to product division. He then joined HP in 1985 and took various senior management positions at HP to supervise research programs and product developments, including object-oriented DBMS, heterogeneous DBMS, business process management and business intelligence.
Dr. Shan received his PhD degree in computer science from University of California, Berkeley. He has published more than 100 research papers and been granted 40 software patents. He served US National Science Foundation as University Grant Examiner for Intelligent database management, workflow and mobile sensor data management program. He has also served as Member of Research Grants Council of Hong-Kong government, Board of directors of AIS/SIGPAM, Editorial Board Member of Journal International Journal of Business Process Integration and Management, Editorial Review Board Member of Journal of Database Management. In addition, he holds an adjunct professor position in Engineering College of Peking University, China.
Dr. Paul Hofmann is Vice President Research at SAP Labs at Palo Alto. Before joining SAP Research Paul worked for the SAP Corporate Venturing Group. Paul joined SAP 2001 as Director Global Strategic Supply Chain Management Initiative EMEA. His pre-sales team designed and rolled out the SCM Value Based Selling Approach for EMEA and supported many crucial Supply Chain sales for SAP in EMEA. Prior to joining SAP, he was Senior Plant Manager at BASF’s Global Catalysts Business Unit in Ludwigshafen, Germany. After joining BASF 1989 Paul headed the development of object-oriented production planning and scheduling software for BASF's plants in the IT division of BASF. In collaboration with OO veterans like Bertrand Meyer and Edward V. Berard he and his team designed a Manufacturing Execution System for BASF; one of the first big object oriented software projects in German industry. Later Paul headed the team that implemented R/3 at BASF’s Intermediate Division. Paul was Researcher and Assistant Professor at top German and US Universities, like Northwestern University in Evanston/Chicago, Illinois, USA and at Technical University in Munich, Germany. At Northwestern he did molecular simulations to explain molecular beam reactions. He used the Cray supercomputers extensively for this work and collaborated with Sir John Pople (Nobel Prize Laureate). At Munich Paul used Associative Memory Systems -AMS- (Neuronal Networks) to predict chemical reactions in mass spectrographs. Paul studied Chemistry and Physics at the University of Vienna, Austria. He received a Bachelor in biotechnology and a master’s degree in Chemistry from the University of Vienna. He did his Ph.D.in Physics at the Darmstadt University of Technology, Germany. At Darmstadt he wrote SW for the design of molecules (drugs) using computer graphics. He was part of a team that developed SW for Silicon Graphics MOLCAD. His thesis is on non-linear quantum dynamics and chaos theory. He is the author of numerous publications and books, including a book on SCM and environmental information systems as well as Performance Management and Productivity of Supply Chains.
Keynote 4: Back to the Future: Challenges in Cloud-Based Service Computing

Calton Pu, Ph.D.
Professor and John P. Imlay, Jr. Chair in Software
Georgia Tech, USA
ABSTRACT:
Computing clouds offer information technology infrastructure as
services with promises of economy of scale and low start-up costs.
However, the management of modern N-tier applications contains
significant challenges due to several factors that include growing and
evolving complexity of applications, non-stationary workloads,
virtualization and consolidated environments, and dynamic service
composition. Furthermore, paramount to mission-critical service
applications are extra-functional quality of service (QoS) properties
such as predictable performance, continuous availability, end-to-end
dependability, power consumption, privacy and security. These
challenges far exceed the capability of current analytical models for
capacity planning and system management. As a starting point towards
cloud-based service computing, we describe an observational large-scale
performance study of N-tier application benchmarks in the Elba project.
More generally, we advocate an experimental approach to help N-tier
applications achieve desired QoS, for example, performance goals
specified in service level agreements. Meeting the challenges of QoS is
an important and necessary step in the co-evolution of both Cloud
Computing and Service Computing.
About the Speaker:
Calton Pu was born in Taiwan and grew up in Brazil. He
received
his PhD from University of Washington in 1986 and served on the faculty
of Columbia University and Oregon Graduate Institute.
Currently,
he is holding the position of Professor and John P. Imlay, Jr. Chair in
Software at the College of Computing, Georgia Institute of
Technology. He has worked on several projects in systems and
database research. His contributions to systems research
include
program specialization and software feedback in the Synthesis,
Synthetix, and Infosphere projects. His contributions to
database
research include extended transaction models and their implementation
such as Epsilon Serializability and Reflective Transaction
Framework. His recent research has focused on event
processing
(Continual Queries over the Internet), automated system management
(Elba project) and services computing (dependable systems
software). His collaborations include applications of these
techniques in scientific research on macromolecular structure data,
weather data, environmental data, and health care. He has
published more than 50 journal papers and book chapters, 150 conference
and refereed workshop papers, and served on more than 100 program
committees, including the co-PC chairs of SRDS'95, ICDE’99,
COOPIS’02, SRDS’03, DOA’07,
DEBS’09, and
co-general chair of ICDE'97, CIKM'01, ICDE’06,
DEPSA’07,
CEAS’07, SCC’08, CollaborateCom’08.








